wife does OF and now were in the LS, where does one stop and the other start

bit of a niche one. wife has had an OF for about three years, mostly solo stuff and some with me face hidden, doing alright on it. we got into the actual lifestyle about 8 months ago and now its getting weird. couples we meet sometimes recognise her, sometimes ask if they can film, sometimes assume shes "working" when we meet up which she absolutely isnt. how do you draw a line between content for sale and just shagging for fun without it bleeding into each other... we've had two guys try to record on the sly and one woman ask if her hubby could "buy a sub" mid meet. its making the whole lifestyle thing feel transactional which is the opposite of what we wanted